The Next Galaxy

Samsung · UX Designer

Overview

Due to the confidential nature of this project, I can only share a few details.

I worked as part of a team that developed concepts that could be unique selling points for the next Samsung Galaxy smartphone.

My primary role was to develop user experience concepts from research insights and create wireframe designs. I also created storyboards to communicate the product experience.

My responsibilities

Interaction design, Storyboarding, User research, Wireframes, Workshop facilitation

Collage of early Android concept mockups — a lock screen, a music genre picker, live retail and social data widgets, and a photo memories timeline

Research

We conducted research to generate themes and opportunity areas. As part of this, I created a set of ‘stimulus’ cards to help everyone involved in the project think about opportunities from a new perspective.

A fanned-out set of physical 'stimulus' cards, each printed with a prompt such as 'Go to a store and pick something different for dinner', used to spark opportunity-area thinking

Storyboards

I sketched some storyboards that embodied the user experiences we wanted to create or highlighted problems we needed to overcome.

Hand-drawn six-panel storyboard titled 'At Work', following an intern who over-contributes in a brainstorming workshop

Interaction design

I created wireframes for the different user experiences.

Wireframe phone screens including a photo memories timeline, an upcoming-events list, a 'what are people buying' data-bubble view, and a 'Popular Men's Jeans' price-comparison list

Prototypes and experience video

After the wireframes were developed visually, we created a series of prototypes and a video demonstrating the experiences in context.

Prototype video still of two Samsung Galaxy phones flanking a dark on-stage timeline visualization for 'London Olympics', with attendee photo tiles